{
  "schema_version": "0.2.0",
  "updated_at": "2026-05-26T00:00:00Z",
  "profile_kind": "company",
  "tier": "public",
  "company": {
    "name": "YQUP",
    "website": "https://yqup.com",
    "jurisdiction": "GB",
    "industry": [
      "ai-governance",
      "board-advisory",
      "agentic-ai"
    ],
    "tagline": "AI is not the problem. Lack of clarity is.",
    "summary": "YQUP builds agent-readable system sites and human-visible governance surfaces so boards, CEOs, and operators can make AI and agentic work useful, governed, and operationally real."
  },
  "links": {
    "website": "https://yqup.com"
  },
  "contact": {
    "preferred_channel": "form",
    "form_url": "https://www.tonywood.org/advisory/?mtm_campaign=yqup_to_tonywood_advisory&mtm_source=yqup.com&mtm_medium=owned-referral&mtm_content=profile_contact"
  },
  "analytics": {
    "north_star": "Move qualified visitors from Tony Wood's owned topical sites to Tonywood.org advisory so public ideas turn into useful advisory conversations.",
    "site_goal": "Create qualified consulting conversations with CEOs, boards, and operators who need agent-readable system sites, human-visible governance surfaces, and clarity around AI and agentic work.",
    "primary_conversion": "qualified_consulting_enquiry",
    "primary_destination": "https://www.tonywood.org/advisory/",
    "campaign": "yqup_to_tonywood_advisory"
  }
}
